Persuasion Artist

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1. Anchoring States to Physical Objects:

People get attached emotionally to physical objects all the time. We do this often with objects that hold sentimental value. Imagine what it would be like if you could trigger these intense emotions in others and naturally, easily, and all the time.

Now imagine what it would be like if you could make your prospect attach strong emotions of pleasure and desire to your product?

With persuasion and covert hypnosis that’s what happens with anchoring physical objects.

It happens when you elicit a feeling and anchor it to a physical object, so that every time your subject becomes aware of the object they feel the emotion you elicited.

Here is a video where you will see Kim McFarland anchor strong emotions to sugar packets.

2. Like Me Hate Them

This one is easy and completely covert and very simple. Elicit a bad emotion anchor your competition in it. Elicit a good emotion place yourself or your product in it. Here’s a video of Tom Vizinni demonstrating this one:

3. Anchoring Amnesia

I believe this anchoring strategy is from Kenrick Cleveland’s off the market Dark Side of Persuasion course. The Dark Side was a controversial course where Kenrick teaches persuasion strategies that could cause serious harm to people. Kenrick also made purchasers sign an agreement that they would only use the Dark Strategies as self-defense only.

Anchoring amnesia is probably less practical of a skill unless you just want to just f*ck with people. Some find it humorous others find it cruel. This is the only one of the bad ass anchoring strategies I would advise against using. Read my Warning and Disclaimer before watching this video of Kendrick Cleveland displaying anchoring amnesia.

4. The Swish Pattern

The NLP swish pattern is a strategy of anchoring similar to the “Like me, Hate Them” strategy above. With the swish pattern you elicit a feeling of uncertainty in your subject and then elicit a feeling of absolute certainty. Next, you fire the anchor when you speak of something you want them to be certain of or uncertain of.

For example is sales, you could make your client uncertain about your competition or make them absolutely certain that your product is the best for them.

In the following video world famous mentalist, and my hero, Derren Brown uses this type of anchoring it to make a woman forget the color of her car.

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